Annual Expenditure on Advertising Costs for Content Featuring Political Officeholders for Social and Mainstream Media

Debated in Parliament on 18 Sep 2023.

Summary written by AI (learn more)

The government spends a substantial amount on paid communications materials but does not track spending based on whether political officeholders are featured.
The majority of these paid communications do not feature political officeholders, and no annual breakdown is available by ministries or media type.
This lack of specific tracking means figures on advertising costs for content featuring political officeholders for social and mainstream media cannot be provided.

Questions identified by AI (learn more)

Full Transcript

He Ting Ru

Ms He Ting Ru asked the Minister for Communications and Information between 2020 and 2023 to date (a) how much was spent annually on advertising costs, including consultancy and production fees, to produce content featuring political officeholders for (i) social media and (ii) mainstream media respectively; and (b) what is the annual breakdown of these figures by Ministries.

Mrs Josephine Teo

The vast majority of the Government’s paid communications materials do not feature political officeholders. We also do not track spending according to whether they are featured.

Annual Expenditure on Advertising Costs for Content Featuring Political Officeholders for Social and Mainstream Media

Debated in Parliament on 18 Sep 2023.

Summary written by AI (learn more)

The government spends a substantial amount on paid communications materials but does not track spending based on whether political officeholders are featured.
The majority of these paid communications do not feature political officeholders, and no annual breakdown is available by ministries or media type.
This lack of specific tracking means figures on advertising costs for content featuring political officeholders for social and mainstream media cannot be provided.

Questions identified by AI (learn more)

Full Transcript

He Ting Ru

Mrs Josephine Teo

The vast majority of the Government’s paid communications materials do not feature political officeholders. We also do not track spending according to whether they are featured.

Annual Expenditure on Advertising Costs for Content Featuring Political Officeholders for Social and Mainstream Media | PAPERCUTS

Annual Expenditure on Advertising Costs for Content Featuring Political Officeholders for Social and Mainstream Media

Summary

Questions Identified

Full Transcript

He Ting Ru

Mrs Josephine Teo

Summary

Questions Identified

Annual Expenditure on Advertising Costs for Content Featuring Political Officeholders for Social and Mainstream Media

Summary

Questions Identified

Full Transcript

He Ting Ru

Mrs Josephine Teo

Summary

Questions Identified